Amazon's next private brand expansion will be into the toys category. Right in the middle of the holiday shopping season, the retailer listed five new ASINs, including a few climbing toys for toddlers, before promptly taking the listings back down. Though there is not yet an official release date, the new products will be added to the flagship AmazonBasics line and marketed, at least initially, to daycare operators.
In the first nine months of 2018, the British toy market fell by 5%. Toymakers have struggled in the wake of the collapse of Toys R Us, which announced the closure of all 100 UK locations in March, leaving toymakers without the 'the world's biggest toy store' as a key sales channel. Consumers have, so far been slow to find new places to shop - but now that the holiday shopping season is here, that's all going to change.
Retailers are battling to win former Toys R Us customers. This is the first holiday season without the iconic toy chain and its absence poses a major opportunity for retailers looking to cement their position as the new go-to toy store for millions of American consumers.
In Q3 2018, Amazon.com's Pet product group continued its strong upward trajectory, growing by 30% YoY to reach an estimated value of $600M in sales. Pet Products is the second-largest consumer packaged goods market in the US (after health supplements) and the retail and tech giant has made it a priority in recent years, with initiatives such as Alexa Pet Week and private brand expansions.
Amazon is an ever-evolving online shopper’s paradise, constantly striving to provide its customers with a sophisticated customer experience as they try to find the product that perfectly meets their needs in an assortment of an estimated 560 million items across its marketplaces throughout the world.
At the start of the biggest shopping frenzy of the year, US Black Friday sales trends are beginning to emerge. Our insights experts at Edge by Ascential take a look at the US ecommerce landscape across a range of categories, as well as the tactics of some of the region’s largest online retailers. We can report early findings in pricing and promotional activity for the US’s most sought-after seasonal buys.
As bargain-crazy shoppers hit the online stores, Black Friday sales trends begin to emerge. Our insights experts at Edge by Ascential take a look at the landscape across a range of categories. We can reveal early findings in pricing and promotional strategies for the UK’s most sought-after Christmas purchases including evidence of products being sold cheaper previously.
As Black Friday sales span the weekend and into what we now call Cyber Monday, our insights experts at Edge by Ascential take a look at the emerging trends in today’s pricing and promotional tactics; the timeframes over which retailers and brands are running their discount campaigns; and where new discounts have been introduced over the weekend.
Retailers starting their Black Friday deals up to seven days before the day itself has done nothing to dampen the sales impact of Cyber Monday. Last year online sales online sales on Cyber Monday outstripped Black Friday by 32 percent ($6.6bn v $5.0bn - Adobe).