With online grocery rapidly becoming mainstream around the world, many brands and traditional grocery retailers are struggling to capture this opportunity. We have partnered with Chobani and IRI Worldwide to look at ways grocery retailers and brands can overcome challenges in mastering delivery and compete in the age of ecommerce to win.
Attendees gained first-hand insights into:
- The 5-year forecast for the online grocery space and how brands and retailers should react
- Recommendations for brands’ online strategies as grocery retailers continue to introduce more and more online grocery initiatives
- Key fulfillment strategies for a customer-friendly delivery experience, and how retailers and brands can leverage that into long-term customer loyalty
- Importance of brands to develop an understanding of their online customers through marketing platforms and targeted communications
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To learn how Edge by Ascential™ can help you win the online grocery channel, arrange a call with one of our data experts today by contacting firstname.lastname@example.org.