Amazon's importance as a sales and marketing platform for consumer goods brands can't be overstated. Even consumers who have no intention of buying from Amazon are still visiting the site to learn more about products, compare prices or read customer reviews. To succeed, brands must understand the best practices which bring traffic to Amazon product detail pages and then impact eventual sales.
Download our recent white paper Turning Amazon Traffic into Amazon Sales, to learn how to drive traffic to your Amazon product detail page and convert that traffic into sales. Learn:
- The importance of traffic as a metric to gauge ecommerce performance
- The differences in search patterns between Amazon and Google
- Best practices to create product detail page content which drive traffic and encourage sales
- How to combat 3P sellers
- Ecommerce KPI trends for key consumer goods categories on Amazon.com and Amazon.uk
Fill out the form on the right to download your copy.
