Mastering the Best Practices of Imagery in Ecommerce

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Convert Customers with Compelling and Compliant Content

Almost half of online consumers rate high-quality product images as the most influential factor when considering a product purchase from a specific brand. Building your imagery strategy is an important and intricate task, as imagery impacts everything from shopper engagement to search and conversion.

Tom Bentley

Access the Recording of our Mastering the Best Practices of Imagery in Ecommerce webcast, where Senior Insight Manager Tom Bentley tackles the intricacies of Imagery using Edge's AREAS framework. Covering the five key pillars influencing digital product imagery, this framework addresses:

 

+ Additional Images
+ ROPO (Research Online, Purchase Offline)
+ Effect on Search
+ Additional Devices
+ Standardization and Centralization

 

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