Brands that offer the most engaging product detail pages on Amazon, Walmart.com, Target.com and other online retailers are winning the clicks and wallets of the omnichannel shopper. But creating the perfect detail page requires a well-tested recipe.
Listen to industry leaders Bazaarvoice, Clavis Insight, content26, Criteo, Salsify and Webcollage as they share a “cookbook” for a winning product detail page. Based off of their popular eBook, The Definitive Guide to the Perfect Page, the presenters share case studies and best practice tactics to create engaging product detail pages that help products to be found, considered, and purchased either online or in-store.
During the on-demand webinar attendees will learn how to:
- Create product detail page content which helps products stand out on the digital shelf
- Create a repeatable content strategy which puts optimized content in front of shoppers
- Optimize product detail pages with enhanced content
- Use consumer-generated content to drive consideration and conversion
- Drive traffic with sponsored product listings
- Create an analytics framework to monitor and improve online channel performance
Watch the full recording by scrolling to the video below. Fill out the form to download the slides.