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20 Mar, 2023
Winning in Digital Commerce: The Ultimate Roadmap to Success
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18 Jan, 2023
TikTok Strategy for Brands
Tiktok’s popularity and influence has led to an entirely new way of brand discovery and purchase. With SEA being home to the majority of TikTok users, there lies huge potential for brands to engage…
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18 Jan, 2023
Mobile as a personalization tool across omnichannel platforms
More retailers are leveraging QR codes, mobile self-checkouts and personalized notifications to deliver a mobile centric in-store experience across all stages of the shopping journey. What are some…
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09 Jan, 2023
Decoding Beauty Trends in APAC
While each country in SEA has its own beauty tastes, identities, and behaviours, shoppers care more than ever about product health, safety, and authenticity.
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21 Dec, 2022
Black Friday 2022 vs Prime Early Access Sale: Which Event Came Out On Top?
This year, Black Friday sales totaled $9.12 billion–a rise from $8.92 billion in 2021 and $9.03 billion generated at the height of the pandemic in 2020. The Prime Early Access Sale was also a big hit…
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13 Dec, 2022
Singles Day 2022 Live Commerce Analysis
Social commerce has taken over brick-and-mortar stores to become the second-most preferred shopping channel in SEA. Most online purchases in Southeast Asia are from consumers who discovered products…
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13 Dec, 2022
D2C: How to Win
While D2C provides a significant opportunity for brands, establishing a successful D2C model requires a unique set of capabilities.
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06 Dec, 2022
D2C: Right to Play
As CPGs set ambitious targets for ecommerce, D2C can be considered as an additional driver of ecommerce growth.
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30 Nov, 2022
Quick Commerce Outlook
The global quick commerce market is forecasted to grow at a CAGR of 12.5% to reach USD 1 trillion by 2027, constituting around 15% of the total online chain retail market.
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17 Nov, 2022
Future of Marketplaces
Over the next five years, sales from marketplaces will make up the largest (60%) and fastest growing (10.4%) retail channel globally.
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17 Nov, 2022
Future of Retail
The retail drivers of change brands should look out for.
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17 Oct, 2022
The Inflation Challenge - Leading CPG brands case studies
There is a ‘cost of living’ crisis as inflation within economies, which creates major challenges for consumers and businesses.
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