Manufacturer and eRetailer Best Practices

Insights Webcast

The online retail landscape is continuously changing with advances in technology, improved insights into online shopping behavior, and the influx of manufacturers offering products on the near endless digital aisle. To succeed, manufacturers must foster productive two-way relationships with eRetailers in order to optimize presence in online stores and drive conversion.

Candy & Confectionery UK: Who's Winning in the Online Channel?

Insights Webcast

Online represents a significant revenue opportunity for Candy and Confectionery manufacturers. But the tactics to reach consumers in online stores are different from brick-and-mortar. To succeed in the digital channel manufacturers must identify and capitalize on tactics to out position competitors.

End of the Endless Aisle

Applying Category Management to eCommerce

Insights Webcast

With CPG/FMCG eCommerce passing the so-called tipping point, online is having a major impact for CPG/FMCG manufacturers, with sales growing much faster than in-store revenues, and the web having an ever greater influence on traditional brick and mortar sales.

eCommerce in China - The World's Fastest Growing Retail Market

Insights Webcast

Watch eCommerce in China, a Bridgehead for Global CPGs in the World’s Fastest Growing Retail Market to learn what’s different about the Chinese eCommerce market and what Global CPG brands can leverage in the channel to succeed in China and in their local markets.


Which Online Allergy Brand Won this Season?

Insights Webcast

Watch Which Household Cleaners Won The UK Online Shelf This Spring Cleaning Season and Why and learn how leading brands are out positioning rivals on online shelves.


eCommerce Strategy: 5 Steps to Brand Success

Insights Webcast

To succeed in the changing retail marketplace, brands must fully understand the financial rewards of eCommerce and adapt their approaches to address the opportunities and challenges of the online channel.

Online Store Search Performance

Ways to Optimize eCommerce Search Performance

Insights Webcast

As Amazon emerges as Google’s biggest rival for Search Engine leadership brands need to look beyond the obvious to win in today’s complex multichannel market.


Online Strategies: Teams, Priorities & Metrics

Insights Webcast

With the rapid growth of sales online outpacing bricks-and mortar and the pervasive influence of online on all sales, brands need to reconfigure their go-to-market for this channel.