Edge Digital Shelf is the only solution that provides measurement & benchmarking customized to your organization’s definition of category - giving you the most reliable metrics for measuring your online business and charting your future strategy.
A leading confectionary brand needed to improve performance on a key retailer site, but lacked visibility into the best strategy and influences for that retailer.
The client leveraged Edge Digital Shelf to gain visibility into:
Content, Images, and required information on the retailers PDPs – Share of search and keyword performance across the retailer – Category and SKU-level insights
Thanks to these and other insights from Digital Shelf, the client saw an increase of 10 places in category ranking, and a 65% sales increase for a key product.