Battle of the Brands: Winning the Online War / APRIL 2019

DOWNLOAD our on-demand webcast recording featuring Ben Fairclough, Head of Brand Performance at ChannelSight discussing the challenges facing CPG brands and how they can compete innovatively in the age of ecommerce.

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Ecommerce is swiftly reshaping the established order of retail – by 2021, digital sales will account for more than one-quarter of global chain retail sales and 11% of all retail globally. Today, we partnered with ChannelSight to explore ways CPG brands can capitalize on this growth to compete – and win – in the age of ecommerce.

Attendees gained first-hand insights into:

  • The ongoing challenges CPG brands face selling online
  • The constant cycle of technological innovation and its effects on consumer touchpoints 
  • Best practices to position brands and products on retail platforms, strengthen brand-retailer relationships and drive sales 
  • Fundamental techniques for brands to take control of the entire customer journey 

 

Please fill out the form on the right to download the presentation slides and watch your complimentary, on-demand video recording of this webcast.

 

By registering for this webcast, you will be guaranteed to receive the recording after the live session.

Head of Brand Performance, ChannelSight
Ben Fairclough
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