Ecommerce is swiftly reshaping the established order of retail – by 2021, digital sales will account for more than one-quarter of global chain retail sales and 11% of all retail globally. Today, we partnered with ChannelSight to explore ways CPG brands can capitalize on this growth to compete – and win – in the age of ecommerce.

Attendees gained first-hand insights into:

  • The ongoing challenges CPG brands face selling online
  • The constant cycle of technological innovation and its effects on consumer touchpoints 
  • Best practices to position brands and products on retail platforms, strengthen brand-retailer relationships and drive sales 
  • Fundamental techniques for brands to take control of the entire customer journey 

 

Please fill out the form on the right to download the presentation slides and watch your complimentary, on-demand video recording of this webcast.

 

By registering for this webcast, you will be guaranteed to receive the recording after the live session.

Head of Brand Performance, ChannelSight

Ben Fairclough

VP, Global Executive Education, Edge by Ascential

Chris Perry