Ecommerce is swiftly reshaping the established order of retail – by 2021 digital sales will account for more than one-quarter of global chain retail sales and 11% of all retail globally.
In the face of this upheaval, brands are constantly trying to find a way to gain their edge. How is your brand planning to capitalize on this expected growth?
Join us on Wednesday, April 10th, as we partner with ChannelSight for a webcast where we will look at how CPG brands can compete innovatively in the age of ecommerce.
In this webcast, we will:
- Analyze the challenges CPG brands face selling online
- Understand the importance of creating a seamless shopper journey
- Scope how innovation in technology and its effect on consumer touchpoints is impacting online sales
- Discuss strategies to improve the buying experience for low value items and basket fillers
- Examine ways to best position brands and products on retailer’s platforms, drive sales and strengthen retailer-supplier relationships
- Explore how suppliers can take control of the entire customer journey by offering more personalized shopping options and showcasing their brands in unique ways
Join this webcast to:
- Uncover the vital ecommerce capabilities you need gain the upper hand in this digitally-driven world
- Learn how leading global CPG brands can capitalize on ecommerce’s rapid growth and identify key market segments for expansion
- Discover the fundamental principles and organizational structures of successful ecommerce organizations
This a complimentary webcast.